Say hello to Heidi, businesswoman, dog-mum and keto lifestyle aficionado
How would you describe yourself?
A magpie for new ideas, friendly, determined, a worrier, a glass half full kinda girl, team player, impulsive, hangry!
Where is home? And work?
Home is Leeds and work is Leeds.
What did you want to be when you were younger?
A farm animal vet!
What do you love most about the industry you are in?
It is so friendly and there is always room for new product development. I get to taste nice things, which is always a bonus, and we get to help people by letting them enjoy healthy food.

Name a few of your favourite places to be …
In the woods with my partner and dog, Norfolk by the sea, Singapore, and Portugal.
What / who inspires you?
Listening and learning from authentic experts in their field and traveling the world.
What was the last gift you gave someone?
A handmade multi-coloured soap made in Cornwall from all-natural ingredients. It was for my mum to cheer her up.

Tell us a secret/fun fact?
I applied for the Apprentice way back when it was good and I made it through quite a few rounds but didn’t get to the final 10 as I wouldn’t sell my granny down the river – they said I was too honest!
Who or what would you put into Room 101?
Quiche and profiteroles– absolutely hate them!
What’s been your biggest life lesson?
Don’t let fear stop you and always listen to your gut feeling.
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